Frequently asked questions

The Alternative Accountancy Management takes place on Monday and Tuesday 1 – 2 March 2027

It is co-located with the Alternative Accountancy Audit on Monday and Tuesday 1 – 2 March, and with the Alternative Accountancy Tech taking place on Tuesday and Wednesday 2 – 3 March 2027

The event will be held at Wyboston Lakes Resort in Bedfordshire:

Woodlands Conference Centre
Wyboston Lakes Resort
Great North Road
Wyboston, MK44 3AL

Website: www.wybostonlakes.co.uk Tel: +44 (0) 333 7007 667

Please use MK44 3AL for sat navs and click here for a location map.

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🚆The nearest rail station to Wyboston Lakes Resort is St Neots, on the Great Northern service, a 48-minute train journey from London King’s Cross. St Neots and Sandy Train Stations are both 10 minutes’ drive away from Wyboston.

We strongly recommend that you pre book a taxi from the station using one of the following companies:

Steve’s Taxis: + 44 (0)1480 215 666

Anglian Taxis: + 44 (0)1480 475 222 .

Complimentary car parking is available for all attendees in any of the carparks on the site.

Please note that when the Accountancy Management and Accountancy Tech events cross over on Tuesday morning, we expect a huge number of cars trying to park in the Woodlands Conference Centre. If you are staying over on Monday night at the Waterfront or the Willows Centre, we would be grateful if possible, you could use the shuttle bus service to get to the Woodlands and then retrieve your car later on. We expect to be using the Waterfront car park as an overflow and guests will be able to use the shuttle service to get to Woodlands Conference Centre.

Electric car charging In association with EON and Tesla, we offer all guests charging facilities for electric vehicles 24/7.  We have 10 Tesla Super Charge points and 6 EON Chargers at the Waterfront Hotel, 4 at the Willows, 6 at the Woodlands, and 4 at the Knowledge Centre. For more information:
Tesla Super Charging
EON EV User Guide
If you’re traveling to us and need to find somewhere to charge along the way, click the link below to use the carwow tool: EV Charging Stations Map | Carwow

Registration will open for delegates on Monday at 09:00 and the event programme will start at 09:45. On Tuesday coffee will be served from 08:00  and then the event begins again at 09:45.

The event app WHOVA will be made available to you 2 weeks out from the event when you will be able to populate your profile, and communicate with sponsors and fellow delegates. Full details on how to do this will be provided.

If you are a qualified delegate and you have ticked that you intend to stay overnight, then yes, a room is confirmed for you at Wyboston Lakes Resort in either the Woodlands Conference Centre, the Willows Training Centre or the Drift Hotel for the night of Monday 1 March. You will be asked to reconfirm this room with Alternative Events ahead of the event. If you do not reconfirm your room, your room might be released.

By confirming your overnight stay, you are committing to the room, which is being paid for IN ADVANCE by Alternative Events. Therefore, if your plans change, we ask that you give us at least 48 hours’ notice if you are no longer able to stay overnight, so that we can offer your room to another attendee.

P.S. Please don’t be a “no-show” .. We have a great delegate culture at Alternative Events, where delegates let us know if they cannot attend. We understand that plans change, and while we’ll miss you, we’d much rather know in advance than have unused (and paid for!) rooms. Your understanding with this is greatly appreciated.

The conference will be held in the Woodlands Conference Centre and bedrooms are split between this centre, the Willows Training Centre and the Drift Hotel. You can walk between all the venues (around 8 minutes) and a map showing the fastest route will be provided upon check in. We will also have a shuttle bus operating during the following times:

Monday 1 March 17:00 – 01:30
Tuesday 2 March 07:00 – 10:00

This will be available upon demand and you will be provided with a phone number for the driver. Look for the bus stop sign at each of the 3 venues.

Please click here for a site map

Yes, you can book a hotel room for additional nights direct with the venue here. If requested please apply the code ALT2026

Please note: We are juggling guests across 3 venues across 3 nights so the earlier the bookings for any additional nights can be made the more likely the venue will be able to keep you in the same room.  Bookings made less than one week before the event risk the requirement to change rooms for additional nights. Thank you!

Please notify Phoebe Bugden if you have made a reservation direct with the venue for additional nights.

We do not sent individual room confirmations out to each guest so please assume rooms will be allocated to you as per your contract.

If you are unsuccessful in reserving a room at the Wyboston Resort, there are 2 Premier Inns very close, the first of which will be included on the shuttle bus route:

St Neots Hotels | Book Hotels In Wyboston | Premier Inn

St Neots Hotels | Book Cheap Hotels In St Neots | Premier Inn

If you have requested a room for the night of Monday 1 March, you will be required to sign in and confirm this upon arrival, and then your room key will be available in the reception area of the Woodlands Conference Centre from 17:00 on Monday. Check-out is by 11:00 on Tuesday 2 March.

For guests staying over on the Sunday night breakfast on Monday will be served in the venue that they stayed in.
However for Tuesday morning, breakfast will be available in the servery at the Woodlands Centre

Please note that there are limited dining options available in the Woodlands Conference Centre on Sunday evening so you will need to make your own arrangements. The bar will be open to serve drinks only.

A couple of options on site are:

Willows Training Centre There is a buffet option here but you will need to book via the below email address, and again this will need to be done 2 weeks in advance: willowsreception@wybostonlakes.co.uk

Drift Hotel You can book a table at the Gravel Pit Brasserie at the Waterfront Hotel via this link. Please note that this restaurant is very popular – we recommend booking early to secure a table.
The Gravel Pit Brasserie & Bar Online Bookings | OpenTable.

There are also many restaurants and take away outlets in the surrounding areas.

Please note that Wyboston Lakes Resort is CASHLESS.

Yes, free Wi-Fi is available throughout the venue:

• Wifi name: ALTEVENTS
• Username: Accountancy

Your badge will be printed and ready for you to collect from the registration desk, located in the Olive Suite of the Woodlands Conference Centre.

Sponsor badges will be ready from 08:00 on Monday 1 March
Delegate badges will be ready from 09:00 on Monday 1 March

All attendees are represented by a lanyard colour as per the following categories:

DELEGATE (BLUE)

SPEAKER (RED)

SPONSOR (GREEN)

ORGANISER (ALTERNATIVE BRANDED)

Please check back – the relevant link will be added when available!

Yes, you can communicate direct on WHOVA with all registered attendees at the event.

The full conference programme is available on the event website and will be available to view on WHOVA before, during and after the event.

All speakers’ names, photos and bios are available to view either on the event website or on the event app WHOVA.

You can do this via the event app WHOVA. Attendance at some sessions is capped, so please be sure to reserve your place as soon as possible.

The Samoan Circle is a regular feature of an Alternative Event and is an opportunity for a wider group of people to volunteer their thoughts on a contentious issue. It is an informal and interactive session. Set up in the round, attendees gather around a central circle to “eavesdrop” on frank, facilitated discussion among the participants. Any attendee can join the “inner circle” to give their perspective or share their views.

At the end of the event on Monday afternoon there will be a drinks reception, followed by a dinner. After dinner and into the evening, the bar will remain open through to 12:00 so networking can continue into the night.

Please be sure to inform us of any allergies and dietary requirements. If you want to check that we have accommodated these, please contact Phoebe Bugden

Photographs and videos will be taken during the event. If you do not wish to appear in either, please do let Phoebe Bugden know.

Yes please!

Please follow us and tag @altevents_ when tweeting about the event so that we can retweet you.

Please tag @Alternative Events in your LinkedIn posts about the event and we will share your posts with our networks.

Feel free to also use our event hashtags on both platforms: #AccMgmt2027 as well as sector-specific hashtags: #accountancy #managingpartners #fintech

The dress code is business casual throughout.

Please inform us of your accessibility needs when you register. If you want to check that we have accommodated your needs, please check with Phoebe Bugden

Yes, you can, but please inform Phoebe Bugden of your cancellation and ensure that your colleague completes a registration form. This way we can ensure that they are of the correct criteria to attend and then collect the data we need in order to update our records, rooming list, badge list and app details.

We hope that you will stay for the entire event but you are welcome to attend for one day only.

Please give us ample notice if you are cancelling an overnight booking as Alternative Events has paid for your bedroom IN ADVANCE.

Please do not worry! Our events are welcoming and friendly. If you would like Alternative Events to support you when you arrive, the please do let us know. Alternative Events staff are plentiful and will be wearing a green lanyard so don’t hesitate to ask us anything if you need help.

You will be able to see full attendee lists on the event app WHOVA.

All our exhibitors and sponsors will have virtual booths available for you to access on the event app WHOVA.